The new vanguard is an art programme presented by Art Meets Culture, powered by Wingstop, created to spotlight and support the next wave of visual artists in the UK. This year’s cohort will be part of a bold new exhibition, Art Meets Culture & Friends, during Frieze Week 2025.
The new vanguard is a talent development programme presented by Art Meets Culture, powered by Wingstop, created to spotlight and support the next wave of visual artists in the UK.
This year’s cohort will be part of a bold new exhibition, Art Meets Culture & Friends, during Frieze Week 2025.
The new vanguard is an art programme presented by Art Meets Culture, powered by Wingstop, created to spotlight and support the next wave of visual artists in the UK. This year’s cohort will be part of a bold new exhibition, Art Meets Culture & Friends, during Frieze Week 2025.
Why Apply
A NEW ARTIST PROGRAMME BUILT FOR BREAKTHROUGH
A NEW ARTIST PROGRAMME BUILT FOR BREAKTHROUGH
A NEW ARTIST PROGRAMME BUILT FOR BREAKTHROUGH
A NEW ARTIST PROGRAMME BUILT FOR BREAKTHROUGH
At a time when access to the art world still feels gatekept, Art Meets Culture and Wingstop UK have teamed up to rewrite the rules with the launch of The New Vanguard — a 6-week artist development programme that puts mentorship, money, and visibility directly into the hands of young visual artists aged 18–25
At a time when access to the art world still feels gatekept, Art Meets Culture and Wingstop UK have teamed up to rewrite the rules with the launch of The New Vanguard — a 6-week artist development programme that puts mentorship, money, and visibility directly into the hands of young visual artists aged 18–25
At a time when access to the art world still feels gatekept, Art Meets Culture and Wingstop UK have teamed up to rewrite the rules with the launch of The New Vanguard — a 6-week artist development programme that puts mentorship, money, and visibility directly into the hands of young visual artists aged 18–25
At a time when access to the art world still feels gatekept, Art Meets Culture and Wingstop UK have teamed up to rewrite the rules with the launch of The New Vanguard — a 6-week artist development programme that puts mentorship, money, and visibility directly into the hands of young visual artists aged 18–25
APPLY NOW
Introducing our 6-Week Programme.
THE NEW VANGUARD PROGRAMME 2025
THE NEW VANGUARD PROGRAMME 2025
THE NEW VANGUARD PROGRAMME 2025
WEEK 01
Defining Your Practice & Voice
Discover what makes your work distinct. This session helps artists and creatives clarify their unique voice, artistic direction, and purpose. Whether you're just starting out or refining your path, we’ll explore how to define your practice in a way that connects with audiences, curators, and collaborators.
Discover what makes your work distinct. This session helps artists and creatives clarify their unique voice, artistic direction, and purpose. Whether you're just starting out or refining your path, we’ll explore how to define your practice in a way that connects with audiences, curators, and collaborators.
WEEK 02
Creative Concept Development
Great work starts with a strong idea. This session breaks down the creative process, from initial spark to full concept, guiding you through research, experimentation, and refinement. You'll leave with a clearer understanding of how to shape ideas into work that stands out and holds weight.
Great work starts with a strong idea. This session breaks down the creative process, from initial spark to full concept, guiding you through research, experimentation, and refinement. You'll leave with a clearer understanding of how to shape ideas into work that stands out and holds weight.
WEEK 03
Art, Brands & Collaboration
This session explores how artists can collaborate with brands without compromising their creative integrity. Learn how to approach brand partnerships, pitch ideas, and build authentic, mutually beneficial relationships. We’ll spotlight real-world examples and what artists need to know when navigating commercial spaces.
This session explores how artists can collaborate with brands without compromising their creative integrity. Learn how to approach brand partnerships, pitch ideas, and build authentic, mutually beneficial relationships. We’ll spotlight real-world examples and what artists need to know when navigating commercial spaces.
WEEK 04
You – Social & Storytelling
You are your first audience. This practical session helps you build a compelling personal narrative and use social media as a tool, not a trap. We’ll explore how to share your story with purpose, engage your community, and create content that reflects your values while building visibility.
You are your first audience. This practical session helps you build a compelling personal narrative and use social media as a tool, not a trap. We’ll explore how to share your story with purpose, engage your community, and create content that reflects your values while building visibility.
WEEK 05
The Business of Art
Creativity is one side, and sustainability is the other. This session dives into the business of being an artist, covering pricing, contracts, income streams, copyright basics, and building long-term value. It’s about turning your practice into something that works for you financially, not just emotionally.
Creativity is one side, and sustainability is the other. This session dives into the business of being an artist, covering pricing, contracts, income streams, copyright basics, and building long-term value. It’s about turning your practice into something that works for you financially, not just emotionally.
THE SHOWCASE
Frieze Week 2025 Exhibition
Whether it’s your first exhibition or your fifth, this session helps you prep like a pro. We’ll walk through what makes a strong showcase: curation tips, artist statements, display decisions, and how to present yourself and your work with confidence, online and offline.
Whether it’s your first exhibition or your fifth, this session helps you prep like a pro. We’ll walk through what makes a strong showcase: curation tips, artist statements, display decisions, and how to present yourself and your work with confidence, online and offline.
KEY DATES
KEY DATES
KEY DATES
KEY DATES
Whether you're joining us, tuning in, or keeping an eye out, it's an important moment you won’t want to miss.
Whether you're joining us, tuning in, or keeping an eye out, it's an important moment you won’t want to miss.
Whether you're joining us, tuning in, or keeping an eye out, it's an important moment you won’t want to miss.
Whether you're joining us, tuning in, or keeping an eye out, it's an important moment you won’t want to miss.
APPLY NOW